When you think of the term Marketing Automation, you tend to think of standardized, impersonal communication. Nothing is less true. In Ecommerce Marketing Automation is precisely
Just take a good seat. Take a critical, open look at your webshop or e-commerce platform and try to remember why
For a long time, one-to-one relationships have been a key to success in B2B business practices. Once upon a time, the trusty 'salesman' was the face, memory and glue of your wholesaler. But that