Vredenburg 40, 3511BD Utrecht
Telephone +31 85 888 4750 Email NL@ecommerceresult.com
GroteHondstraat 44, 2018 Antwerp
Telephone +32 78 484 120 Email BE@ecommerceresult.com
Av. Republica 6, 7 esq, 1050-191 Lisbon
Telephone +31 85 888 4750 Email PT@ecommerceresult.com
After this 8 questions (3 min) you will know if and what type of Customer Data Platform you need.
These questions are about the essence of Customer Data Management for your business. After answering, you will know whether a Customer Data Platform makes sense for your business, and if so, what type.
We will send you the conclusions with tips and recommendations on which type of system might best suit your business.
Question 1: In how many different systems is your customer data like name, email address, (online/offline) purchase history, social media behavior, webshop behavior, newsletter behavior etc? 1 2 to 3 More than 3
Question 2: How many customers are in your customer base? 0 to 1000 1000 to 5000 5,000 to 25,000 25,000 to 100,000 100,000 to 250,000 250,000 to 500,000 500,000 to 1,000,000 More than 1,000,000
Question 3: How many email newsletters do you send per month to your existing customers? No 1 to 4 5 to 10 More than 10
Question 4: Do your customers receive a newsletter with content based on their historical purchase data and online/offline behavior? Yes No Not yet
Question 5: Do you use social media channels for advertising? Yes No Not yet
Question 6: Do you use personalized content on your website? Yes No Not yet
Question 7: Do you use one or more of the solutions below? Business Intelligence Product Recommendation Email Marketing Dynamic Pricing Customer Lifecycle Prediction Social Media Monitoring Product Information Management Marketing Automation A/B testing Online Add Manager Other (Specify)
Question 8: Do you use personalized product recommendations in your webshop? Yes No Not yet
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