This month, seminars on cyber security took place in many sectors. After all, October is European Cyber Security Month (ECSM). The theme is clear: staying secure online. This applies to citizens and consumers, but also to governments, companies and Ecommerce activities. Cyber security and Ecommerce are of great commercial importance. First of all, the consumer wants to know for sure whether online transactions are optimally secured. At the slightest doubt, he will skip your online store. Second, you shouldn't think that your website will be brought down by a hack or malware. That costs direct turnover and is very harmful to your reputation.
By organizing workshops, webinars and training courses and sharing information and best practices, the European Union Agency for Cybersecurity and the European Commission want to increase awareness of online security. They emphasize that it is a joint, cross-border responsibility, in which technology and behavior go hand in hand. Moreover, cyber security requires extra attention this year, as the Covid-19 pandemic accelerates the digitization of our daily lives. Think of massive working from home, but also of the boom in Ecommerce. As a result of corona, more and more consumers are turning to online shopping. This is an irreversible trend.
Prevent (reputation) damage
Cybercrime causes billions in damage to society every year. Whereas in 2015 it was around three billion dollars worldwide, for 2021 the cost item is estimated at more than double. six billion dollars. Cyber crime threatens to become more profitable than the global drug trade. The damage has many faces. For example, not only money is stolen directly, but also intellectual property and identity data. In addition, a lot of important data is lost and cybercrime affects the productivity of companies. Repairing the damage, such as recovering data, costs a lot of money, not to mention the damage to reputation.
As mentioned, cybercrime can affect Ecommerce in two ways. First of all, consumers can become victims of fraudulent web shops. This causes reputation damage for the entire Ecommerce sector and presents you as an individual entrepreneur with the challenge of demonstrating that your webshop or platform is safe. Second, there is always a chance that your organization will fall victim to a hack or malware. With a hack criminals can access the data of your customers, an attack with malware is a serious threat to the continuity of your online business.
Awareness as a precondition for cyber security and Ecommerce
The forms of cybercrime that you can easily deal with in daily practice are phishing, malware and credit card fraud. Many web shops and platforms are still vulnerable to the latter form in particular. But an attack with malware is also anything but unlikely. The smallest malicious code that your software is infected with can have major consequences. In addition, there is a risk that is often underestimated. Namely: human error. Even a wealthy platform like Amazon, which invests millions in security, had to go bare in 2018. Due to a 'technical error', personal and privacy-sensitive data of customers ended up on the street.
Of course, the quality of a personalized customer journey is the competitive factor in today's Ecommerce. But it is not enough to build and maintain customer confidence. Customers want to feel safe 'in' your store. In other words, they want to know that they are not running any risk, even when they share sensitive financial data via your payment system. Your system must be one hundred percent safe to be. That is why cyber security requires permanent attention. Not just in October, during European Cyber Security Month, but all year round.
Choose a platform with demonstrable security guarantees
Because cyber security and Ecommerce are inextricably linked, it is advisable to take into account the importance of a secure customer environment from the first steps. That already starts with the selection of your platform. Whether you are new to Ecommerce, want to operate more websites or are considering replatforming, it doesn't matter. Check carefully whether the platform you prefer and the way in which the software is available (Open Source or SaaS) has built in demonstrable security guarantees. And above all: future-proof security guarantees, because cyber criminals are getting smarter. Web shop or B2B platform, your system must be watertight. That requires superior technology, which quickly tips the balance towards SaaS solutions.
Although everyone is aware of this by now, we will emphasize it again. Among all measures that contribute to safe online shopping, there are two that should not be missing in cyber security and Ecommerce. First of all, that's HTTPS, the secure hypertext transfer protocol. Does your site not yet meet this requirement? Then this has the absolute top priority. Second it is Secure Sockets Layer (SSL) or newer Transport Layer Security (TLS) certificate a must.
7 tips for cyber security and Ecommerce
In addition, you can strengthen the security of your web environment in various ways. We give a few security tips.
- Secure your front door - Use robust authentication protocols to reduce the risk of contamination of your backend system and CMS.
- Double check customer data - With the use of specialized audit tools for login activities, you reduce the risk of theft of sensitive customer data.
- Only use optimally secured web servers. Maximum attention to security in the installation and configuration of web servers reduces the risk of password fraud.
- Ensure maximum hygiene - Exercise caution with unnecessary plug-ins and perform all available updates in a timely manner.
- Choose a proven secure (certified) payment system - Each additional authentication and verification step contributes to security.
- Create cyber security awareness among your employees and customers - If everyone knows what they are doing, the chance of abuse is smaller.
- Have a solid backup and recovery system - Prepare for the worst-case scenario to safeguard the continuity of your business.
They are tips that help make your online life safer. But is it enough? It's never enough. Cyber criminals are becoming smarter, systems are becoming more intelligent and therefore more sensitive, a growing number of consumers are opting for online, partly under the influence of the corona crisis. Cyber security and Ecommerce therefore remain a theme that requires permanent sharpness and the right choices. We are happy to be of service to you from our specialist Ecommerce / IT expertise.